تأثير الإشهار على الإنتاج التلفزي والفني، حوار مع حسام سعد

22 مارس 2024

يشهد سوق الإشهار ذروته في تونس تزامنا مع موسم الإنتاج التلفزي الرمضاني، لتمثل مداخيله أولى الموارد المادية التي تعتمدها التلفزات الخاصة. واقع أدى إلى عمليات هيمنة واحتكار اشهاري تنعكس سلبياته على قيمة الانتاج الاعلامي والفني. للتعرف على خفايا هذه السوق وأهم لاعبيها حاورت نواة حسام سعد عضو منظمة آلرت

إعلام

Abdelbasset Ferjani

عبد الباسط فرجاني

مونتاج

Ala Agrebi

علاء العڤربي

صور

Rihab Boukhayatia

رحاب بوخيّاطية

صحفي

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